http://www.microsoft-careers.com/job...Job-SV/864893/
Poorly written, confusing job descriptions using lots of BUZZ words, and referencing FY09 (Fiscal Year 2009) of a job with a 9/18/2010 posting date.
No doubt about the intent, however ...
Win share from competitors? Which ones? Apple? Oracle?
Whom ever the "competitor" is, MS is going to change the way they think about Microsoft, especially those who have hostile/negative views about Windows.
Ah, the "competitor" is Linux/FOSS! The platform with only a 1% market share! 
That 1% must be a mighty big market share in such a small, poor country, where the total population is less than the city of New York, half live in San Salvador and the nominal GDP per capita is $3,718. Only the elite would not have to take out a loan on 10% of their annual income just to buy Win7. The wealth distribution (Gini) is 0.52, which is poor.
Here in the US we often hear of how illegal aliens are affecting the health, employment and crime statistics. I was suprised to read how it is affecting small, South American nations like San Salvador.
Our unwillingness to control out boarders is causing as much trouble there as it is here.
And, Microsoft wants those who are using Linux/FOSS, which is free and immune to infective agents, to switch to an expensive proprietary platform which will also require that they subscribe to AV products and purchase effective firewalls, and even then risk infections by agents for which current, up to date AV vaccines do not recognize because they haven't been isolated and reported to the AV houses for analysis and vaccine creations. Looks like Microsoft is going to put "The Slog" and "The Stacked Panel" to work in San Salvador: How to Get Your Platform Accepted as a Standard - Microsoft Style
Poorly written, confusing job descriptions using lots of BUZZ words, and referencing FY09 (Fiscal Year 2009) of a job with a 9/18/2010 posting date.
No doubt about the intent, however ...
Initiative Marketing Manager(717317 -External) Job Apply now »
Date: Sep 18, 2010
Location: San Salvador, SV
Job Category: Marketing
Location: El Salvador, San Salvador
Job ID: 717317 20409
Division: Marketing
The CSI Lead owns three core objectives for the Area (and Subsidiaries) as follows:
• Drive CSI Strategy. The CSI Lead is responsible for providing a 360 degree view of the local compete environment (directly to the Chief Compete Officer and BMO) and ensuring plans are in place to help drive healthy, balanced, and sustained growth. à Ability to win share from competitors and ensure growth faster than the market (Servers, IW, Web, HPC)
Date: Sep 18, 2010
Location: San Salvador, SV
Job Category: Marketing
Location: El Salvador, San Salvador
Job ID: 717317 20409
Division: Marketing
The CSI Lead owns three core objectives for the Area (and Subsidiaries) as follows:
• Drive CSI Strategy. The CSI Lead is responsible for providing a 360 degree view of the local compete environment (directly to the Chief Compete Officer and BMO) and ensuring plans are in place to help drive healthy, balanced, and sustained growth. à Ability to win share from competitors and ensure growth faster than the market (Servers, IW, Web, HPC)
• Be a Perception Change Agent. The CSI Lead needs to understand how Microsoft’s platform is perceived, across a number of key audiences (IT Pros, Government Elites, BDMs, IT Journalists, etc.) à Ability to implement programmatic marketing that will CHANGE THE WAY PEOPLE think about Microsoft, specifically those with a ‘hostile’ or negative perception of the Microsoft platform.
• Build ‘Compete Muscle’ Across Your Area. The CSI Lead owns ensuring that the region and subs are fully ready to compete against Linux and FOSS. This includes everything from training to being the subject matter expertise, where needed. à Ability to diagnose a market share problem, find root causes and pull together a team that will PLAN / DO / CHECK / ACT in the right direction.
To help the CSI Lead reach these FY09 goals, there are a range of marketing and sales enablement activities that should be selected and executed.
.....
To help the CSI Lead reach these FY09 goals, there are a range of marketing and sales enablement activities that should be selected and executed.
.....
That 1% must be a mighty big market share in such a small, poor country, where the total population is less than the city of New York, half live in San Salvador and the nominal GDP per capita is $3,718. Only the elite would not have to take out a loan on 10% of their annual income just to buy Win7. The wealth distribution (Gini) is 0.52, which is poor.Here in the US we often hear of how illegal aliens are affecting the health, employment and crime statistics. I was suprised to read how it is affecting small, South American nations like San Salvador.
Remittances from Salvadorans living and working in the United States, sent to family in El Salvador, are a major source of foreign income and offset the substantial trade deficit of $4.12 billion. Remittances have increased steadily in the last decade and reached an all-time high of $3.32 billion in 2006 (an increase of 17% over the previous year).[26] approximately 16.2% of gross domestic product(GDP).
Remittances have had positive and negative effects on El Salvador. In 2005 the number of people living in extreme poverty in El Salvador was 20%,[27] according to a United Nations Development Program report, without remittances the number of Salvadorans living in extreme poverty would rise to 37%. While Salvadoran education levels have gone up, wage expectations have risen faster than either skills or productivity. For example, some Salvadorans are no longer willing to take jobs that pay them less than what they receive monthly from family members abroad. This has led to an influx of Hondurans and Nicaraguans who are willing to work for the prevailing wage. Also, the local propensity for consumption over investment has increased. Money from remittances has also increased prices for certain commodities such as real estate. Many Salvadorans abroad earning much higher wages can afford higher prices for houses in El Salvador than local Salvadorans and thus push up the prices that all Salvadorans must pay.[
Remittances have had positive and negative effects on El Salvador. In 2005 the number of people living in extreme poverty in El Salvador was 20%,[27] according to a United Nations Development Program report, without remittances the number of Salvadorans living in extreme poverty would rise to 37%. While Salvadoran education levels have gone up, wage expectations have risen faster than either skills or productivity. For example, some Salvadorans are no longer willing to take jobs that pay them less than what they receive monthly from family members abroad. This has led to an influx of Hondurans and Nicaraguans who are willing to work for the prevailing wage. Also, the local propensity for consumption over investment has increased. Money from remittances has also increased prices for certain commodities such as real estate. Many Salvadorans abroad earning much higher wages can afford higher prices for houses in El Salvador than local Salvadorans and thus push up the prices that all Salvadorans must pay.[
And, Microsoft wants those who are using Linux/FOSS, which is free and immune to infective agents, to switch to an expensive proprietary platform which will also require that they subscribe to AV products and purchase effective firewalls, and even then risk infections by agents for which current, up to date AV vaccines do not recognize because they haven't been isolated and reported to the AV houses for analysis and vaccine creations. Looks like Microsoft is going to put "The Slog" and "The Stacked Panel" to work in San Salvador: How to Get Your Platform Accepted as a Standard - Microsoft Style
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