Kubuntu 22.04 Upgrade message

[marco07]

Hello folks!
I get the following message while upgrading Kubuntu 22.04, which I don't understand what "Ubuntu Pro with esm-apps" means. Need help here. thank you!

marco@t540p:~$ sudo apt full-upgrade
Reading package lists... Done
Building dependency tree... Done
Reading state information... Done
Calculating upgrade... Done
Get more security updates through Ubuntu Pro with 'esm-apps' enabled:
vlc-plugin-qt libvlc5 python2.7-minimal vlc-data libvlccore9 vlc imagemagick
libavcodec-extra vlc-bin vlc-l10n libopenexr25 libpostproc55
libmagickcore-6.q16-6-extra vlc-plugin-samba libmagickwand-6.q16-6
libavcodec-extra58 libpython2.7 vlc-plugin-notify libavutil56
imagemagick-6.q16 libswscale5 libeditorconfig0 libmagickcore-6.q16-6
vlc-plugin-access-extra vlc-plugin-skins2 vlc-plugin-video-splitter
libswresample3 imagemagick-6-common vlc-plugin-video-output libavformat58
python2.7 libpython2.7-minimal libvlc-bin libpython2.7-stdlib
vlc-plugin-base vlc-plugin-visualization libavfilter7
Learn more about Ubuntu Pro at https://ubuntu.com/pro
0 upgraded, 0 newly installed, 0 to remove and 0 not upgraded.
marco@t540p:~$

[claydoh]

It is an 'advertisement' of sorts. The url there describes it.
LTS users can opt in to Ubuntu Pro, which offers security fixes for a broader set of packages, for longer (10 years!), on things that normally aren't actually supported by Ubuntu/Canonical directly - the so-called Universe section of the repos that has on\y ever had volunteer community support.
It is free for personal use on up to 5 machines
https://ubuntu.com/pro

A reasonable and more user-friendly summary HERE including ways to remove the message, if desired.

[marco07]

Thank you!